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Resale at Scale
The Operations Bottleneck
2025 Resale Operations Report
Based on interviews from emerging resellers to €1BN+ businesses
Approaches that operators at Vinted, Reskinned & Arkivet are using to scale profitably

What's inside:
✓ 7 case studies – From Vinted's €76.7M profit breakthrough to operators achieving 3x throughput
✓ 25+ industry leaders interviewed
✓ 90+ pages of battle-tested insights
✓ 10 comprehensive chapters – AI Listing, pricing, authentication, logistics, platform economics
✓ Quick-win frameworks
✓ Expert advisor panel – Marcel Melzig, Lydia Brearley, Tiina Nyman, Joe Metcalfe, and Lucy Kebbell
What Industry Experts are Saying
The 86% Crisis
Why Smart Executives Keep Failing
86%
Manual Listings
Logistics Costs
75%
5-7x
Don't Know How
The global secondhand market will reach $367B by 2029, yet 86% of retail executives don't know how to make resale work operationally. This report reveals why - and shows the operational disciplines that separate profitable operators from those burning cash.
What's Inside

✓ 7 case studies – From Vinted's €76.7M profit breakthrough to operators achieving 3x throughput
✓ 25+ industry leaders interviewed
✓ 90+ pages of battle-tested insights
✓ 10 comprehensive chapters – AI Listing, pricing, authentication, logistics, platform economics
✓ Quick-win frameworks
✓ Expert advisor panel – Marcel Melzig, Lydia Brearley, Tiina Nyman, Joe Metcalfe, and Lucy Kebbell
Get the Report
Expert Advisors to Report
This report was developed with guidance from industry leaders who've built, scaled, and advised resale operations globally.

Marcel Melzig
CEO & Founder of Circular Link and a LinkedIn Top Voice

Lydia Brearley
Founder Enkel Consulting & Sustainable Fashion School, & LinkedIn Top Voice

Tiina Nyman
Founder & Researcher Circular Fashion News

Joe Metcalfe
CEO & Founder Thrift+

Lucy Kebbell
Founder of WIP
Why Download this Report?
The global resale market is reaching $367B by 2029, but 86% of executives don't know how to make it work operationally. This report shows you how.

What's inside:
✓ 7 case studies – From Vinted's €76.7M profit breakthrough to operators achieving 3x throughput
✓ 25+ industry leaders interviewed
✓ 90+ pages of battle-tested insights
✓ 10 comprehensive chapters – AI Listing, pricing, authentication, logistics, platform economics
✓ Quick-win frameworks
✓ Expert advisor panel – Marcel Melzig, Lydia Brearley, Tiina Nyman, Joe Metcalfe, and Lucy Kebbell
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